Seth no bold

Seth no bold (2025) is an enigmatic title by Berend Strik — seemingly referencing the Egyptian god Seth, associated with chaos, storms, and the desert, combined with a typographic instruction "no bold" (perhaps a reference to font weight in printing).

Seth was the brother of Osiris and Horus, the murderer of Osiris, and the uncle who fought Horus for the throne of Egypt. He represents chaos, storms, and the forces that threaten order — yet was also a protective deity in certain contexts.

The typographic instruction "no bold" adds another dimension: a command to keep the text light, not to emphasize, to let Seth remain as a name without the weight of boldness. This could be read as a warning: do not make Seth too prominent, do not give chaos too much attention.

Alternatively, "Seth no bold" could be a corruption of "Set, no bold" — a person's name (like the artist Seth) with a printing instruction. The ambiguity is productive.

Sources: Galerie Fons Welters